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Templates & Resources
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The Mission
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Final Results
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Training
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How to Promote Your School in the Community
As education marketers, we can be tempted to think that our brand presence, local advertisements, and billboards do a lot of the heavy lifting for us to get families and students over the line. And while it all plays its part, a great marketer knows that hearts are...
Meta Ads Planning Template
ED World's Meta Ads Campaign Template is offers a structured approach to creating impactful Meta Ads campaigns. This template guides school marketers through the process of defining campaign objectives, targeting specific audiences, crafting compelling ad creatives,...
Pay-Per-Click Advertising Benchmarks
The PCC Benchmark reference sheet from gives schools a gauge the effectiveness of their Pay Per Click (PPC) advertising campaigns. This resource offers benchmarks and key performance indicators (KPIs) specific to the education sector, enabling school marketers to...
Media Buying Planning Sheet
EdWorld's Media Buying Planning Sheet helps schools maximise their advertising impact through smart media purchases. It offers clear insights on selecting the right platforms, deploying effective tactics, and measuring key metrics to ensure your campaigns reach the...